How To Write A Value Proposition Table of Contents
A value proposition is a short statement that explains why a customer should buy your goods or services. A value proposition should refer to the customer's needs and problems and suggest solutions for them. You should emphasise how different you are from your competitors in your value proposition and highlight the values you can create for your customers.
A good value proposition will attract benefits for the whole company. However, that does not mean you have to engage the whole personnel in the process of writing. Instead, you can start with a few people and discuss the available options.
Here are three interesting ways to write a value proposition.
A value proposition is an option of writing a value proposition, which suggests analysing seven diverse components of an organisation. Based on the analysis, you will be able to write a strong value proposition. There is an opinion among experts that a value proposition canvas can synchronise the business strategy and the brand strategy of a company.
It is important to know that in this model, you have to think about your customer's preferences when writing the advantages of your product. You should highlight how your product can increase the level of satisfaction of your customers and eliminate their problems. In a few words, show your customers how their life will get better.
Another important point to remember is to understand your customers' emotional drivers (such as desire), rational motivators (these are their needs) and unwanted outcomes (these refer to their fears). Keep in mind that in many cases, people make purchases driven by their emotions.
If you want to write a great value proposition, you should start brainstorming with the following three questions:
The answers to these questions will help you create a viable value proposition. You should also think about the fundament of your value proposal, which probably will be one of the answers to the questions mentioned above.
Companies should highlight not their strengths but rather the benefits for their customers. Steve Blank suggests the following formula when writing an efficient value proposition.
Despite the option you will choose for your company, always use the language of your customers.
You can visit the websites of companies mentioned above and examine their products or follow their marketing campaigns to understand the approaches and ideas of marketing strategies. It will be helpful when writing your own value proposition.
Scroll down to read our indepth Ecommerce Platforms guide. What you should know, Ecommerce Platforms features, price plans and support. Pros and Cons of Ecommerce Platforms as a ecommerce, everything is explained below.
Shopify is a software company that specialises in ecommerce software for small to enterprise level businesses.
Shopify is listed as the best ecommerce software related to Ecommerce Platforms. Shopify was founded in 2006 in Ottawa, Canada and currently has over 6,124 employees registered on Linkedin.
Lets see how Shopify compare to other ecommerce platforms out there.
Name | Rating | Established | Head Office |
---|---|---|---|
Shopify | 9.9 | 2006 | Ottawa, Canada |
Shopify Plus | 9.8 | 2006 | Ottawa, Canada |
Volusion | 9.7 | 1999 | Austin, TX |
WooCommerce | 9.7 | 2005 | San Francisco, CA |
3dcart | 9.7 | 1997 | Tamarac, FL |
Big Cartel | 9.7 | 2005 | Salt Lake City, UT |
Ecwid | 9.7 | 2009 | Encinitas, CA |
Contalog | 9.6 | 2008 | Chennai, Tamil Nadu |
Kooomo | 9.6 | 2000 | Dublin, Ireland |
Ecomchain | 9.6 | 2001 | Frisco, TX |
Trusted Shops | 9.6 | 1999 | Cologne, Germany |
PayMotion | 9.6 | 2019 | Victoria, Canada |
PayKickstart | 9.6 | 2016 | Carmel, IN |
Upclick | 9.6 | 2006 | Montreal, Canada |
Storbie | 9.5 | 2007 | Wellington, New Zealand |
Nexternal eCommerce Platform | 9.4 | 1995 | Seven Fields, PA |
nopCommerce | 9.2 | 2008 | Yaroslavl, Russia |
Virto Commerce | 9.2 | 2011 | Los Angeles, CA |
Gumroad | 9.2 | 2011 | San Francisco,United States |
FastSpring | 9.2 | 2005 | Santa Barbara, CA |
*please check with the vendors directly for the latest pricing.
Name | Price | Duration |
---|---|---|
Shopify | $29 - $299 | Per month, Per month, Per month, |
Shopify Plus | $29 - $299 | Per month, Per month, Per month, |
Volusion | $RequestPricing - $RequestPricing | |
WooCommerce | $0 - $99 | Per month, Per month, Per month, Per month, Per year, Per year, Per year, |
3dcart | $29 - $299 | Per month, |
Big Cartel | $9.99 - $Free | Per month, Per month, Per month, |
Ecwid | $0 - $99 | Per month, Per month, Per month, Per month, Per year, Per year, Per year, |
Contalog | $99 - $299 | Per month, Per month, Per month, |
Kooomo | $RequestPricing - $RequestPricing | |
Ecomchain | $RequestPricing - $RequestPricing | |
Trusted Shops | $RequestPricing - $£79 | Per month, Per month, Per month, |
PayMotion | $1.7 - $1.7 | one-time/user, |
PayKickstart | $79 - $299 | Per month, Per month, Per month, Per year, Per year, Per year, |
Upclick | $36.16 - $36.16 | Per month, |
Storbie | $85 - $295 | Per month, Per month, Per month, |
Nexternal eCommerce Platform | $RequestaFreedemo - $RequestaFreedemo | |
nopCommerce | $66.58 - $799 | Per month, Per month,One Time Free, |
Virto Commerce | $RequestPricing - $RequestPricing | |
Gumroad | $10 - $10 | Per month, |
FastSpring | $GetPrice - $GetPrice |
Name |
---|
Shopify Features
|
Shopify Plus Features
|
Volusion Features
|
WooCommerce Features
|
3dcart Features
|
Big Cartel Features
|
Ecwid Features
|
Contalog Features
|
Kooomo Features
|
Ecomchain Features
|
Trusted Shops Features
|
PayMotion Features
|
PayKickstart Features
|
Upclick Features
|
Storbie Features
|
Nexternal eCommerce Platform Features
|
nopCommerce Features
|
Virto Commerce Features
|
Gumroad Features
|
FastSpring Features
|
Customer service is very important when using a ecommerce like Shopify.
When investing in and dealing with a ecommerce for your business, timely customer support is essential.
Customer service includes assistance in installation, training, troubleshooting, upgrading, and cancellation of a product or service.
Your ecommerce solution should offer customer support that includes Phone answering services, Live chat support and Email customer service support.
Shopify and Shopify Plus offer support where clients are able to call or contact the helpdesk via email or a chat service.
Name | Support Rating | Support | Languages |
---|---|---|---|
Shopify | 8.4 | Phone, Email | English |
Shopify Plus | 8.5 | Phone, Email, Live Chat | Danish, German, English, Finnish, French, Hindi, Japanese, Korean, Malay, Dutch, Norwegian, Portuguese, Spanish, Swedish, Thai, Turkish, Chinese (Simplified), Chinese (Traditional) |
Volusion | 7.3 | Phone, Email, | English |
WooCommerce | 7.4 | Phone, Email | Afrikaans, Arabic, Danish, German, English, Finnish, French, Hebrew, Italian, Japanese, Korean, Dutch, Norwegian, Spanish, Swedish, Turkish, Chinese (Simplified) |
3dcart | 8.4 | Phone, Email, Live Chat | English |
Big Cartel | 8.1 | Phone, Email | English |
Ecwid | 9.6 | Phone, Email | German, English, French, Indonesian, Italian, Dutch, Portuguese, Russian, Spanish |
Contalog | 10.0 | Phone, Email | English |
Kooomo | 9.4 | Phone, Email, Live Chat | Xhosa, Tonga (Tonga Islands), Samoan, Maori, Maltese, Fijian, Tibetan, Chinese (Simplified), Vietnamese, Uzbek, Urdu, Ukrainian, Turkish, Thai, Telugu, Tatar, Tamil, Swedish, Swahili, Serbian, Albanian, Spanish, Slovenian, Slovak, Russian, Romanian, Quechua, Portuguese, Polish, Punjabi, Norwegian, Dutch, Nepali, Malay, Mongolian, Macedonian, Marathi, Malayalam, Lithuanian, Latvian, Latin, Korean, Central Khmer, Georgian, Japanese, Italian, Icelandic, Indonesian, Armenian, Hungarian, Croatian, Hindi, Hebrew, Gujarati, Irish, French, Finnish, Persian, Basque, Estonian, English, Greek, German, Danish, Welsh, Czech, Catalan, Bulgarian, Bengali, Arabic, Afrikaans |
Ecomchain | 9.7 | Phone, Email | Arabic, German, English, French, Gujarati, Hindi, Italian, Latin, Malayalam, Nepali, Punjabi, Polish, Portuguese, Spanish, Urdu, Chinese (Simplified) |
Trusted Shops | 10.0 | Phone, Email | English |
PayMotion | 10.0 | Phone, Email | Arabic, Czech, Danish, German, Greek, English, Finnish, French, Hindi, Indonesian, Italian, Japanese, Korean, Dutch, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish, Vietnamese, Chinese (Simplified) |
PayKickstart | 9.7 | Phone, Email, Live Chat | Arabic, Czech, Danish, German, English, French, Hebrew, Hindi, Hungarian, Italian, Japanese, Korean, Dutch, Norwegian, Polish, Portuguese, Russian, Slovenian, Spanish, Serbian, Vietnamese, Chinese (Simplified) |
Upclick | 4.0 | Phone, Email | English |
Storbie | 9.8 | Phone, Email | English |
Nexternal eCommerce Platform | 9.6 | Phone, Email, Live Chat | English |
nopCommerce | 7.7 | Phone, Email | Arabic, German, English, Persian, French, Italian, Japanese, Korean, Portuguese, Russian, Spanish, Vietnamese, Chinese (Simplified) |
Virto Commerce | 8.9 | Phone, Email | German, English, French, Italian, Dutch, Norwegian, Russian, Spanish, Swedish, Chinese (Simplified) |
Gumroad | 10.0 | Phone, Email | English |
FastSpring | 9.1 | Phone, Email, Live Chat | Arabic, Czech, Danish, German, Greek, English, French, Croatian, Hungarian, Italian, Japanese, Korean, Latvian, Lithuanian, Dutch, Polish, Portuguese, Russian, Slovak, Spanish, Serbian, Swedish, Turkish, Chinese (Simplified) |
Ensure that the ecommerce solution you decide upon provides the exact range of tools your organisation needs. Check ECOMMERCE is a good fit for your business.
An important factor for business owners to consider when looking for a Ecommerce like Shopify is the support and educational resources the Ecommerce platform can offer.
Choose a ecommerce that is considered an industry-leader with a well tested and well known software platform.
If you are thinking of using the Shopify platform you will need to know that Shopify is ecommerce that you can rely on.
Shopify is the best Ecommerce solution by overall rating based on price, support and feature set.
Shopify is the cheapest Ecommerce solution, price plans start at $29 and goes all the way up too $299 depending on the plan.
Some Ecommerce providers offer free plans, but its best to go with a provider that 100% is able to fulfill your needs rather than go cheap. Especially for your business.
The most popular Ecommerce solutions are Shopify, Shopify Plus, Volusion, WooCommerce. This is measured by number of active users and overall rating.
Overall rating | 84% |
Support Rating | 88% |
Setup Rating | 84% |
Price Plan | Price | Price Plan Duration |
Basic | $29 | Per month |
Professional | $79 | Per month |
unlimited | $299 | Per month |
Overall rating | 85% |
Support Rating | 88% |
Setup Rating | 85% |
Price Plan | Price | Price Plan Duration |
Mid-Market | $29 | Per month |
Enterprise | $79 | Per month |
$299 | Per month |
Overall rating | 73% |
Support Rating | 88% |
Setup Rating | 73% |
Price Plan | Price | Price Plan Duration |
Mini | Request Pricing | |
Plus | ||
Pro | unknown | |
Premium | unknown | |
unknown |
Overall rating | 74% |
Support Rating | 88% |
Setup Rating | 74% |
Price Plan | Price | Price Plan Duration |
Small-Business | $0 | Per month |
Mid-Market | $15 | Per month |
Enterprise | $35 | Per month |
$99 | Per month |
Overall rating | 84% |
Support Rating | 88% |
Setup Rating | 84% |
Price Plan | Price | Price Plan Duration |
3dcart BASIC | $29 | Per month |
3dcart PLUS | $299 | |
3dcart PRO | ||
3dcart Enterprise | unknown | |
unknown |
Overall rating | 81% |
Support Rating | 88% |
Setup Rating | 81% |
Price Plan | Price | Price Plan Duration |
Titanium | Free | Per month |
Diamond | $9.99 | Per month |
Platinum | $19.99 | Per month |
Gold | $29.99 | |
Overall rating | 96% |
Support Rating | 88% |
Setup Rating | 96% |
Price Plan | Price | Price Plan Duration |
Free | $0 | Per month |
VENTURE | $15 | Per month |
BUSINESS | $35 | Per month |
UNLIMITED | $99 | Per month |
$12.50 | Per year |
Overall rating | 100% |
Support Rating | 88% |
Setup Rating | 100% |
Price Plan | Price | Price Plan Duration |
Basic Terms | $99 | Per month |
Small Terms | $199 | Per month |
Growing Terms | $299 | Per month |
Overall rating | 94% |
Support Rating | 88% |
Setup Rating | 94% |
Price Plan | Price | Price Plan Duration |
Small-Business | Request Pricing | |
Mid-Market | ||
Enterprise | unknown | |
unknown |
Overall rating | 97% |
Support Rating | 88% |
Setup Rating | 97% |
Price Plan | Price | Price Plan Duration |
Small-Business | Request Pricing | |
Mid-Market | ||
unknown |
Overall rating | 100% |
Support Rating | 88% |
Setup Rating | 100% |
Price Plan | Price | Price Plan Duration |
Small-Business | £79 | Per month |
Mid-Market | £129 | Per month |
Enterprise | Request Pricing | Per month |
Overall rating | 100% |
Support Rating | 88% |
Setup Rating | 100% |
Price Plan | Price | Price Plan Duration |
Small-Business | 1.7 | one-time/user |
Mid-Market | ||
Enterprise | unknown | |
unknown |
Overall rating | 97% |
Support Rating | 88% |
Setup Rating | 97% |
Price Plan | Price | Price Plan Duration |
Premium Plan | $99 | Per month |
Professional Plan | $199 | Per month |
Basic Plan | $299 | Per month |
$79 | Per year |
Overall rating | 40% |
Support Rating | 88% |
Setup Rating | 40% |
Price Plan | Price | Price Plan Duration |
Small-Business | 36.16 | Per month |
Mid-Market | ||
Enterprise | unknown | |
unknown |
Overall rating | 98% |
Support Rating | 88% |
Setup Rating | 98% |
Price Plan | Price | Price Plan Duration |
Small-Business | $85 | Per month |
Mid-Market | $125 | Per month |
Enterprise | $295 | Per month |
Overall rating | 96% |
Support Rating | 88% |
Setup Rating | 96% |
Price Plan | Price | Price Plan Duration |
Small-Business | Request a Free demo | |
Mid-Market | ||
unknown |
Overall rating | 77% |
Support Rating | 88% |
Setup Rating | 77% |
Price Plan | Price | Price Plan Duration |
Small-Business | $66.58 | Per month |
Mid-Market | $99.67 | Per month |
Enterprise | $299 | One Time Free |
$799 |
Overall rating | 89% |
Support Rating | 88% |
Setup Rating | 89% |
Price Plan | Price | Price Plan Duration |
Small-Business | Request Pricing | |
Mid-Market | ||
Enterprise | unknown | |
unknown |
Overall rating | 100% |
Support Rating | 88% |
Setup Rating | 100% |
Price Plan | Price | Price Plan Duration |
Small-Business | 10 | Per month |
Mid-Market | ||
Enterprise | unknown | |
unknown |
Overall rating | 91% |
Support Rating | 88% |
Setup Rating | 91% |
Price Plan | Price | Price Plan Duration |
Small-Business | Get Price | |
Mid-Market | ||
unknown |
If you feel some of the above ecommerce solutions are not quiet what you are looking for or perhaps you would just like to see some alternatives. See our highly rated list of ecommerce below.
You can read some of our Ecommerce side by side vs page comparisons.
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