If you're looking to improve your lead generation in South Africa, it can be difficult for South African salespeople and business owners to find your footing with cold email marketing in South Africa.
Because there are so many different tools available in South Africa for sending cold emails currently available, it can be challenging to find the one that is most suitable for your South African business needs.
Many software applications can be used for cold email marketing in South Africa. These tools range from standalone applications that handle the full South African customer sales funnel and CRM to cold email marketing browser extensions available in South Africa.
You can send emails to cold leads in South Africa and increase the likelihood of receiving positive responses by using software designed specifically for cold emailing South African consumers. The term "cold email software" in South Africa refers to a category of applications that enable South African business owners and sales teams to locate and validate South African and international email addresses, collect information about South African leads for personalization, and send emails in the correct format in mass from South Africa using your business email address.
When it comes to communicating with potential customers in South Africa, email is by far the most reliable route. Email is used for the vast majority of South African business interactions today due to its ease of use and absence of the requirement for face-to-face engagement in South Africa. The fact that it enables South African individuals to better overcome sales objections from South African customers is one of the reasons why cold emailing is significant.
Best Cold Email Software South Africa Table of Contents
Lets see how Sendinblue Premium compare to other marketing automation platforms out there.
Name | Rating | Established | Head Office |
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Sendinblue Premium | 9.9 | 2012 | Paris, France |
ActiveCampaign | 9.9 | 2003 | Chicago, IL |
GetResponse | 9.8 | 1998 | Wilmington, DE |
Autopilot | 9.8 | 2012 | Sydney, Australia |
Mailchimp All-in-One Marketing Platform | 9.8 | 2001 | Atlanta, GA |
iContact Pro | 9.7 | 2003 | Morrisville, NC |
Omnisend | 9.7 | 2009 | London, United Kingdom |
Drip | 9.7 | 2013 | Minneapolis, MN |
HubSpot | 9.7 | 2006 | Cambridge, MA |
Exponea | 9.6 | 2015 | London, United Kingdom |
eSputnik | 9.6 | 2013 | Newark, DE |
BuyerGenomics | 9.6 | 2013 | New York, NY |
*please check with the vendors directly for the latest pricing.
Name | Price | Duration |
---|---|---|
Sendinblue Premium | $0 - $65 | Per month, Per month, Per month, |
ActiveCampaign | $9 - $279 | Per month, Per month, Per month, Per month, Per year, Per year, Per year, |
GetResponse | $15 - $RequestPricing | Per month, |
Autopilot | $0 - $299 | Per month, Per month, Per month, Per month, |
Mailchimp All-in-One Marketing Platform | $000 - $₹770 | Per month, Per month, Per month, Per month, |
iContact Pro | $0 - $30 | Per month, Per month, Per month, |
Omnisend | $0 - $RequestPricing | Per month, Per year, Per year, Per year, Request Pricing, |
Drip | $15 - $19 | Per month, Per month, |
HubSpot | $45 - $Free | Per month, Per month, Per month, Per month, Per year, Per year, Per year, Per year, |
Exponea | $RequestPricing - $RequestPricing | |
eSputnik | $1.99 - $RequestPricing | Per month, Per month, Per month, |
BuyerGenomics | $GetaDemo - $GetaDemo |
Name |
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Sendinblue Premium Features
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ActiveCampaign Features
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GetResponse Features
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Autopilot Features
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Mailchimp All-in-One Marketing Platform Features
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iContact Pro Features
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Omnisend Features
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Drip Features
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HubSpot Features
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Exponea Features
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eSputnik Features
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BuyerGenomics Features
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Customer service is very important when using a marketing automation like Sendinblue Premium.
When investing in and dealing with a marketing automation for your South African business, timely customer support is essential.
Customer service includes assistance in installation, training, troubleshooting, upgrading, and cancellation of a product or service.
Your marketing-automation solution should offer customer support that includes Phone answering services, Live chat support and Email customer service support.
Sendinblue Premium and ActiveCampaign offer support where clients are able to call or contact the helpdesk via email or a chat service.
Name | Support Rating | Support | Languages |
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Sendinblue Premium | 8.2 | Phone, Email | German, English, French, Italian, Portuguese, Spanish |
ActiveCampaign | 8.9 | Phone, Email, Live Chat | Danish, German, English, Finnish, French, Indonesian, Italian, Dutch, Polish, Portuguese, Spanish, Turkish, Vietnamese, Chinese (Simplified) |
GetResponse | 8.5 | Phone, Email, Live Chat | German, English, French, Italian, Polish, Portuguese, Russian, Spanish |
Autopilot | 8.9 | Phone, Email | English |
Mailchimp All-in-One Marketing Platform | 8.7 | Phone, Email | Afrikaans, Arabic, Belarusian, Bulgarian, Catalan, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Irish, Hebrew, Hindi, Croatian, Hungarian, Indonesian, Icelandic, Italian, Japanese, Central Khmer, Korean, Latvian, Lithuanian, Macedonian, Malay, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Serbian, Swahili, Swedish, Tamil, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified), Chinese (Traditional), Maltese |
iContact Pro | 8.9 | Phone, Email, Live Chat | English |
Omnisend | 9.1 | Phone, Email | English |
Drip | 8.8 | Phone, Email | English |
HubSpot | 8.7 | Phone, Email, Live Chat | German, English, French, Japanese, Portuguese, Spanish |
Exponea | 9.6 | Phone, Email, Live Chat | German, English |
eSputnik | 9.5 | Phone, Email | English, Russian, Ukrainian |
BuyerGenomics | 8.8 | Phone, Email, Live Chat | English |
Ensure that the marketing automation solution you decide upon provides the exact range of tools your organisation needs. Check MARKETING AUTOMATION is a good fit for your South African business.
The best cold email software for South African business owners is Sendinblue Premium. Sendinblue Premium is a cold email software company that serves South African business oweners and customers. Sendinblue Premium specialises in cold email software for small to enterprise level South African businesses.
Scroll down to read our indepth Cold Email Software South Africa guide. What you should know, Cold Email Software South Africa features, price plans and support. Pros and Cons of Cold Email Software South Africa as a marketing automation, everything is explained below.
An important factor for South African business owners to consider when looking for a Marketing automation like Sendinblue Premium is the support and educational resources the Marketing automation platform can offer.
Choose a marketing automation that is considered an industry-leader with a well tested and well known software platform.
If you are thinking of using the Sendinblue Premium platform you will need to know that Sendinblue Premium is marketing automation that you can rely on.
Overall rating | 82% |
Support Rating | 92% |
Setup Rating | 82% |
Price Plan | Price | Price Plan Duration |
Free | $0 | Per month |
Premium | $25 | Per month |
Premium + | $65 | Per month |
Enterprise | ||
unknown |
Overall rating | 89% |
Support Rating | 92% |
Setup Rating | 89% |
Price Plan | Price | Price Plan Duration |
Lite | $15 | Per month |
Plus | $70 | Per month |
Professional | $159 | Per month |
Enterprise | $279 | Per month |
$9 | Per year |
Overall rating | 85% |
Support Rating | 92% |
Setup Rating | 85% |
Price Plan | Price | Price Plan Duration |
Basic | $15 | Per month |
Plus | $49 | |
Professional | $99 | |
Enterprise | Request Pricing | |
Overall rating | 89% |
Support Rating | 92% |
Setup Rating | 89% |
Price Plan | Price | Price Plan Duration |
Silver | $0 | Per month |
Gold | $29 | Per month |
Platinum | $99 | Per month |
$299 | Per month |
Overall rating | 87% |
Support Rating | 92% |
Setup Rating | 87% |
Price Plan | Price | Price Plan Duration |
Free | ₹0 | Per month |
Essentials | ₹770 | Per month |
Standard | ₹1155 | Per month |
Premium | ₹23 | Per month |
000 |
Overall rating | 89% |
Support Rating | 92% |
Setup Rating | 89% |
Price Plan | Price | Price Plan Duration |
For < 5 | $0 | Per month |
000 subscribers | $15 | Per month |
For 5 | $30 | Per month |
000 - 9 | ||
999 Subscribers | unknown | |
For 10 | unknown | |
000 - 14 | unknown | |
999 subscribers | unknown | |
For 15 | unknown | |
000+ subscribers | unknown | |
Expert Service Additions | unknown | |
unknown |
Overall rating | 91% |
Support Rating | 92% |
Setup Rating | 91% |
Price Plan | Price | Price Plan Duration |
Free | $0 | Per month |
Standard | $16 | Per year |
Pro | $99 | Per year |
Enterprise | Request Pricing | Per year |
$0 | Request Pricing |
Overall rating | 88% |
Support Rating | 92% |
Setup Rating | 88% |
Price Plan | Price | Price Plan Duration |
High Volume | $19 | Per month |
Basic | $15 | Per month |
Pro | ||
unknown |
Overall rating | 87% |
Support Rating | 92% |
Setup Rating | 87% |
Price Plan | Price | Price Plan Duration |
Marketing Hub Free | Free | Per month |
Marketing Hub Starter | $50 | Per month |
Marketing Hub Professional | $890 | Per month |
Marketing Hub Enterprise | $3200 | Per month |
Free | Per year |
Overall rating | 96% |
Support Rating | 92% |
Setup Rating | 96% |
Price Plan | Price | Price Plan Duration |
Exponea Core | Request Pricing | |
Omni‑Channel Orchestration | ||
Web Optimization Platform | unknown | |
Product Recommendations | unknown | |
Predictions | unknown | |
unknown |
Overall rating | 95% |
Support Rating | 92% |
Setup Rating | 95% |
Price Plan | Price | Price Plan Duration |
Free | $1.99 | Per month |
$5 | Per month |
Overall rating | 88% |
Support Rating | 92% |
Setup Rating | 88% |
Price Plan | Price | Price Plan Duration |
HubSpotMarketing Hub Free | Get a Demo | |
Act-OnProfessional | ||
Mailchimp All-in-One Marketing PlatformFree | unknown | |
unknown |
An email that is considered to be "cold" is sent to a South African recipient with whom the sender has not had any prior contact. The South African or international recipient has no expectation of getting an email from you or your business in South Africa. It is comparable to making a cold call from South Africa. However, it is not very intrusive and is the mode of contact most South African salespeople prefer to use.
Communication between businesses in South Africa often takes the form of cold emails. Eighty percent of people would rather have sales representatives contact them via email in South Africa.
Sending unsolicited emails in South Africa is a fantastic method for contacting potential leads wherever they may be located in the world. Converting cold leads into potential customers for your South African is ongoing and should be conducted in a friendly manner.
Obtaining a satisfactory response rate for their lead generation campaigns in South Africa is frequently cited as one of the challenges faced by South African marketing and sales representatives.
A cold email campaign will only be successful in South Africa if it is carried out properly and if you are familiar with the characteristics of cold emails for your South African customers.
The purpose of cold emails in South Africa is to establish a relationship with the prospect, who may one day become a customer for your South African business, and to advance the South African prospect further along the sales funnel.
Cold email prospecting in South Africa with the help of tools specifically designed for that purpose. It will automate the process for you and your business in South Africa, allowing you to send bulk verified, personalized, tracked South African emails. Helping South African business people send more emails in a data-driven fashion leads to higher sales conversions for your South African business. Cold email tools in South Africa offer features such as personalization and tracking, preloaded templates, and other things aimed at your South African client base. The majority also automate other aspects of the sales process in South Africa, such as the search for email addresses of potential South African and international customers.
The majority of businesses that develop software for sending cold emails in South Africa opt to refer to their product as a sales engagement platform or a South African sales automation tool. Automated cold email outreach tools add to multi-channel outreach methods used by South African sales and marketing teams.
The value that a South African company can derive from sending unsolicited emails in South Africa is practically limitless, but South African privacy and opt in laws must be adhered too. The following are the four cold email methods used by South African businesses that are the most important:
In today's fast-paced and competitive work environment, a good South African sales professional is aware of how essential networking in South Africa is. Even though it may not always be possible to meet professionals in person in South Africa, you should not let this prevent you from connecting with them through social media and email in South Africa.
You can contact prospective South African customers by sending them cold emails as a communication tool. You can briefly introduce yourself and your organization in South Africa. If the recipient appreciates your sincere effort, they may connect with you and your business in South Africa and offer assistance growing you're South African and international network.
Sending an email to a potential South African customer without prior contact is a fantastic way to build a relationship with them. The fact that cold emails in South Africa are sent to very specific individuals is the practice's primary benefit. You can contact a group of people interested in your product or service in South Africa and bring it to their attention.
Emails that are considered "cold" in South Africa are those that are sent to potential customers who have never engaged with the sender's brand in South Africa before, but who might benefit from using the sender's South African product or service. Because of the nature of the email, cold emails contribute to building brand awareness and are an excellent way to initiate a relationship with a South African new customer.
You can increase their awareness of your South African brand and introduce them to your product by sending them a cold email from South Africa.
You can contact thousands of potential customers or clients from South Africa in a single day using a cold email outreach. You can measure the success of multiple email campaigns in South Africa by sending them to multiple prospects. Sending cold emails is scalable and provides South African business owners and sales teams with the ability to strategically plan your next email outreach campaign using data from previous South African cold email campaigns.
In the modern era, sending unsolicited emails from South Africa became increasingly common. Prospects in South Africa are provided with the necessary information and allowed to deliberate over whether or not they will reply to your offer in South Africa.
Cold emailing in South Africa has fast become the best and most preferred medium of cold selling for South African businesses.
In the European Union and South Africa, new regulations known as the General Data Protection Regulation (GDPR) are now in effect.
The law also protects the personal information of citizens of the European Union and other countries like South Africa who have similar data protection laws or fall under GDPR. If you are sending emails from South Africa to a GDPR-covered country should be aware of sending unsolicited cold emails of this kind.
According to the law, if you have previously requested an individual's consent to process their data from South Africa, that individual is obligated to provide it to you voluntarily in the form of an affirmative action that expressly states their agreement with your request. You are the one who should be responsible for ensuring that South African users are aware of it how their data is handled in South Africa.
The General Data Protection Regulation (GDPR) of the EU requires your South African business to provide evidence that a customer or prospect in the EU has expressed interest in opting into your mailing list in South Africa before they will share their personal information with you when you send them cold emails from South Africa. Cold emails from South Africa are not considered warm emails.
The level of punishment that could be inflicted on a South African company is quite high if it is discovered that it does not possess legally legitimate proof. As a result, adhering to the GDPR standards in South Africa is strongly recommended.
Avoid getting confused between cold emails in South Africa and spam emails. South African business must reach out to qualified prospects in South Africa through the use of cold emails and not blindly send out spam emails from South Africa. You can conduct research in South Africa and tailor the content of the email to the South African recipient.
As long as you comply with the provisions of the CAN-SPAM Act, sending verified cold emails is not only permissible but also perfectly legal in South Africa. The act regulates sending messages in South Africa to business-to-business and business-to-consumer contacts, including South African cold emails.
Email marketing in South Africa is subject to a large number of South African regulations, and you are required to comply with all of them. If recipients in South Africa do not want to hear from you, they have the option to "opt-out" of receiving emails that represent your South African business or organization. If you send your email campaigns through a third-party service in South Africa, you are responsible for adhering to South African anti spam email guidelines in South Africa, in the correct manner.
The goal of sending unsolicited emails in South Africa is to have the recipients of those emails read them. When sending unsolicited emails in bulk from South Africa, there are certain best practises that should be followed by South African businesses.
You should consider segmenting your South African prospects' email lists rather than sending mass emails to thousands of potential customers in South Africa. To be able to send personalized emails to your South African prospects, you will need to select South African and international recipients according to certain criteria and then split South African client lists into multiple smaller lists for your sales team in South Africa. You could, for instance, divide your contact lists in South Africa into categories according to the industries your South African business serves and then send each category customized emails.
Because most South African people decide whether or not to open an email based on the subject line in South Africa, subject lines in emails are very important to South African consumers. Include the prospect's name and the company they work in South Africa in the subject line of your email. Spend a few minutes gathering information about the person you are sending an email from South Africa, and then use that information to make your message more pertinent.
Your cold emails you send to represent your South African business, products and services in South Africa need to be succinct and get to the point as quickly as possible. If you proceed in this manner, you should be able to collect more responses from potential South African customers.
It is essential to personalize your email when you send it from South Africa because no one will bother to read an email that sounds too generic and uninteresting. The email must be pertinent to the South African prospect, that their connection be highlighted, and that you compliment them when representing your South African business.
Every one of your South African cold emails needs to have a CTA, which is a code word for what the prospect in South Africa is hoping to learn. It might involve choosing a time for a demonstration or requesting an invitation to an event in South Africa or a webinar.
Construct the email in such a way that the South African reader automatically complies with the call to action (CTA). After they have completed reading your email, the CTA will inform prospects in South Africa of the specific action you want them to take next. Ensure that your call to action (CTA) is understandable to the South African prospect so they do not become perplexed.
You have to keep at it until the potential customer in South Africa tells you to stop pursuing them or until you conclude that it is not worthwhile to do so for you or your business in South Africa. The majority of South African salespeople give up after making only one or two follow-ups, but the reality is that a prospect will only say "Yes" in South Africa after repeatedly being asked.
Because there are so many different options for cold email software in South Africa, it can be challenging to choose the one that is most suitable for your South African business. On the other hand, to get the most out of your South African cold email tool, you should be on the lookout for a few specific features to help your business in South Africa grow.
One of the essential aspects of cold email automation in South Africa is the incorporation of personalization. If you do not take the time to personalize your email to your South African customer, it is unlikely that the recipient in South Africa will find value in reading it. The degree to which a tool can be customized differs from one tool to the next in South Africa.
Cold email software in South Africa allows you to be able to add dynamic variables such as the name of the recipient in South Africa, the name of their South African company, and so on. Other tools allow you to personalize images and videos, including the ability to embed personalized videos in emails tailored to your South African consumers. The degree to which the recipient's information is personalized in South Africa is directly proportional to their engagement level with your South African cold email.
Tracking your cold emails in South Africa is necessary to evaluate how successful your email marketing campaign is to your South African respondents. It is necessary to monitor the percentage of emails opened by your South African and international consumer base, as well as clicks, bounces, and replies to your South African sales campaign. If you find that the bounce rate is significantly higher than usual, you need to investigate whether or not the addresses on your South African contact list contain excessive invalid entries.
Note: Email verification is another feature that you should look for in your cold email tool in South Africa because it is essential for the deliverability of your South African cold emails and the reputation that you have as a sender in South Africa.
It is essential to ensure that all South African prospect's data is kept up to date at all times in South Africa. It is highly recommended that you use a South African cold email tool that is compatible with the CRM platform you are already utilizing for your South African business. In the long run, doing so would help your South African business save significant time and money in South Africa.
The process of reaching out to potential customers in South Africa via email can be made easier with the assistance of software designed for cold emailing for South African business users. When you are familiar with the features offered by the top email outreach tools in South Africa, it is much simpler to select the one that best meets your sales and business requirements in South Africa.
A successful cold email marketing campaign in South Africa is dependent on several different factors, one of which is the creation of an engaging subject line and the writing of informative content for your South African and international customer base. An encouraging call to action (CTA) in South Africa as well as personalization should be included in all client emails your send from South Africa.
You have an additional responsibility for the success of your cold email campaign in South Africa to follow up with your potential South African customers, preferably three days after sending your interested consumers in South Africa your initial email if they do not respond right away. Measuring and tracking the metrics of your South African cold email marketing campaigns will help you determine how you can make your South African cold marketing campaign more effective in the future. Bounce rates, click-through rates, open rates, and click-through rates are all important metrics to consider when understanding the success of an email marketing campaign in South Africa.
Making use of software tools in South Africa designed for cold emailing can help you get in touch with your leads more quickly, and South African business owners could even boost their return on investment. Cold email software tools in South Africa provide a variety of functionalities, including the sending of bulk emails and follow-up emails to South African clients, the tracking of email opens and clicks, and the generation of lead and sales reports for your South African business. In addition, cold email marketing tools in South Africa can assist you in adding or removing email addresses from South African mailing lists.
It is beneficial to have software for sending cold emails in South Africa that enables the addition of multiple accounts if you work with a South African sales team. It would be best to look for an email marketing automation tool in South Africa with features like a dashboard that can be shared amongst marketing and sale teams in your South African business.
If you want to take your cold email marketing in South Africa to the next level, email marketing software can give you and your South African marketing team access to a wide variety of tools that can help you do so. Cold emails in South Africa can help you reach the audience you want to reach.
South African businesses can easily follow up with prospects in South Africa who haven't replied to your emails if you use software designed for email marketing.
Cold email tools in South Africa come with features that enable South African users to create email marketing campaigns for potential customers to their products and services in South Africa, that include intricate follow-up sequences.
You can send five hundred cold emails in South Africa in just one hour if you use software designed for this purpose, whereas it might take your South African sales team two or three days if you do it manually. You could save at least 15-20 hours per 100 emails by using automation for cold emails sent by your business in South Africa.
You can more than double your audience in South Africa and see a return on investment that is hundreds of times higher using software that sends out cold emails relatively cheaply in South Africa.
Note that sending emails is only one aspect of email marketing in South Africa; when you invest in a good tool to automate email marketing in South Africa, you can automate tasks such as compiling email lists and sending follow-ups to South African customers who have previously shown interest in your business.
There is a good chance that you are South African cold emails will be delivered to the recipient's inbox in South Africa If you use South African email marketing software that includes a proper email verifier, a warm-up feature, and removing duplicate email addresses.
If you already know the names of potential customers in South Africa or the domain names of their companies, email finder tools can assist you in locating their official valid South African email addresses. You can uncover email addresses for prospecting lists in South Africa with the assistance of some email collection tools available in South Africa such as Sellhack, Anymail Finder, and Hunter.
There are a variety of ways that you can improve the efficacy of the emails that you send to cold leads in and outside South Africa. You can incorporate videos into your South African cold emails by using Loom, or you can use Photoshop to include screenshots of your digital products and services available to your South African users in South Africa. Such strategies can help you differentiate yourself and your business in South Africa from the rest of the crowd and ensure that you come across as intelligent and personable to your South African consumers.
Check the spelling and grammar are correct before sending out emails in mass to your South African clients. Many tools like Microsoft Word, Google Docs, and Grammarly assist South African sales teams in improving the clarity of their sentence construction for cold emails in South Africa. The service can also assist you in adjusting the tone of an email so that it is more appropriate for South African tastes.
With the help of spelling and grammar tools, South African salespeople can make their cold emails in South Africa more engaging by incorporating video, visuals, and engaging wordplay into their South African cold email messages. Together with an email finder, South African cold email verifier, and CRM in South Africa, South African business owners have the potential to significantly boost the percentage of people who respond to cold emails in South Africa.
Sendinblue Premium is the best Cold Email Marketing automation solution by overall rating based on price, support and feature set.
Sendinblue Premium is the cheapest Cold Email Marketing automation solution, price plans start at $0 and goes all the way up too $65 depending on the plan.
Some Cold Email Marketing automation providers offer free plans, but its best to go with a provider that 100% is able to fulfill your needs rather than go cheap. Especially for your South African business.
The most popular Cold Email Marketing automation solutions are Sendinblue Premium, ActiveCampaign, GetResponse, Autopilot. This is measured by number of active users and overall rating.
Read our detailed marketing automation reviews below.
If you feel some of the above marketing automation solutions are not quiet what you are looking for or perhaps you would just like to see some alternatives. See our highly rated list of marketing automation below.
You can read some of our Marketing automation side by side vs page comparisons.
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