Email marketing in Germany refers to the distribution of a wide variety of marketing content to German and international customers and potential customers through the use of email marketing software in Germany. Examples of email marketing in Germany include transactional emails, transactional emails, transactional newsletters, and special offer transactional emails. Email marketing in Germany is a tool that companies use to foster relationships with German customers while also publicising their wares and services.
Email marketing initiatives in Germany produce the highest return on investment compared to all other types of marketing. Because many of the applications for email marketing in Germany offer functionalities that are interchangeable, selecting the one that is most suitable for your German company can be challenging.
Best Email Marketing Software Germany Table of Contents
Lets see how Sendinblue Premium compare to other marketing automation platforms out there.
Name | Rating | Established | Head Office |
---|---|---|---|
Sendinblue Premium | 9.9 | 2012 | Paris, France |
ActiveCampaign | 9.9 | 2003 | Chicago, IL |
GetResponse | 9.8 | 1998 | Wilmington, DE |
Autopilot | 9.8 | 2012 | Sydney, Australia |
Mailchimp All-in-One Marketing Platform | 9.8 | 2001 | Atlanta, GA |
iContact Pro | 9.7 | 2003 | Morrisville, NC |
Omnisend | 9.7 | 2009 | London, United Kingdom |
Drip | 9.7 | 2013 | Minneapolis, MN |
HubSpot | 9.7 | 2006 | Cambridge, MA |
Exponea | 9.6 | 2015 | London, United Kingdom |
eSputnik | 9.6 | 2013 | Newark, DE |
BuyerGenomics | 9.6 | 2013 | New York, NY |
*please check with the vendors directly for the latest pricing.
Name | Price | Duration |
---|---|---|
Sendinblue Premium | $0 - $65 | Per month, Per month, Per month, |
ActiveCampaign | $9 - $279 | Per month, Per month, Per month, Per month, Per year, Per year, Per year, |
GetResponse | $15 - $RequestPricing | Per month, |
Autopilot | $0 - $299 | Per month, Per month, Per month, Per month, |
Mailchimp All-in-One Marketing Platform | $000 - $₹770 | Per month, Per month, Per month, Per month, |
iContact Pro | $0 - $30 | Per month, Per month, Per month, |
Omnisend | $0 - $RequestPricing | Per month, Per year, Per year, Per year, Request Pricing, |
Drip | $15 - $19 | Per month, Per month, |
HubSpot | $45 - $Free | Per month, Per month, Per month, Per month, Per year, Per year, Per year, Per year, |
Exponea | $RequestPricing - $RequestPricing | |
eSputnik | $1.99 - $RequestPricing | Per month, Per month, Per month, |
BuyerGenomics | $GetaDemo - $GetaDemo |
Name |
---|
Sendinblue Premium Features
|
ActiveCampaign Features
|
GetResponse Features
|
Autopilot Features
|
Mailchimp All-in-One Marketing Platform Features
|
iContact Pro Features
|
Omnisend Features
|
Drip Features
|
HubSpot Features
|
Exponea Features
|
eSputnik Features
|
BuyerGenomics Features
|
Customer service is very important when using a marketing automation like Sendinblue Premium.
When investing in and dealing with a marketing automation for your German business, timely customer support is essential.
Customer service includes assistance in installation, training, troubleshooting, upgrading, and cancellation of a product or service.
Your marketing-automation solution should offer customer support that includes Phone answering services, Live chat support and Email customer service support.
Sendinblue Premium and ActiveCampaign offer support where clients are able to call or contact the helpdesk via email or a chat service.
Name | Support Rating | Support | Languages |
---|---|---|---|
Sendinblue Premium | 8.2 | Phone, Email | German, English, French, Italian, Portuguese, Spanish |
ActiveCampaign | 8.9 | Phone, Email, Live Chat | Danish, German, English, Finnish, French, Indonesian, Italian, Dutch, Polish, Portuguese, Spanish, Turkish, Vietnamese, Chinese (Simplified) |
GetResponse | 8.5 | Phone, Email, Live Chat | German, English, French, Italian, Polish, Portuguese, Russian, Spanish |
Autopilot | 8.9 | Phone, Email | English |
Mailchimp All-in-One Marketing Platform | 8.7 | Phone, Email | Afrikaans, Arabic, Belarusian, Bulgarian, Catalan, Czech, Danish, German, Greek, English, Estonian, Finnish, French, Irish, Hebrew, Hindi, Croatian, Hungarian, Indonesian, Icelandic, Italian, Japanese, Central Khmer, Korean, Latvian, Lithuanian, Macedonian, Malay, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Serbian, Swahili, Swedish, Tamil, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified), Chinese (Traditional), Maltese |
iContact Pro | 8.9 | Phone, Email, Live Chat | English |
Omnisend | 9.1 | Phone, Email | English |
Drip | 8.8 | Phone, Email | English |
HubSpot | 8.7 | Phone, Email, Live Chat | German, English, French, Japanese, Portuguese, Spanish |
Exponea | 9.6 | Phone, Email, Live Chat | German, English |
eSputnik | 9.5 | Phone, Email | English, Russian, Ukrainian |
BuyerGenomics | 8.8 | Phone, Email, Live Chat | English |
Ensure that the marketing automation solution you decide upon provides the exact range of tools your organisation needs. Check MARKETING AUTOMATION is a good fit for your German business.
The best email marketing software for German business owners is Sendinblue Premium. Sendinblue Premium is a email marketing software company that serves German business oweners and customers. Sendinblue Premium specialises in email marketing software for small to enterprise level German businesses.
Scroll down to read our indepth Email Marketing Software Germany guide. What you should know, Email Marketing Software Germany features, price plans and support. Pros and Cons of Email Marketing Software Germany as a marketing automation, everything is explained below.
An important factor for German business owners to consider when looking for a Marketing automation like Sendinblue Premium is the support and educational resources the Marketing automation platform can offer.
Choose a marketing automation that is considered an industry-leader with a well tested and well known software platform.
If you are thinking of using the Sendinblue Premium platform you will need to know that Sendinblue Premium is marketing automation that you can rely on.
Overall rating | 82% |
Support Rating | 92% |
Setup Rating | 82% |
Price Plan | Price | Price Plan Duration |
Free | $0 | Per month |
Premium | $25 | Per month |
Premium + | $65 | Per month |
Enterprise | ||
unknown |
Overall rating | 89% |
Support Rating | 92% |
Setup Rating | 89% |
Price Plan | Price | Price Plan Duration |
Lite | $15 | Per month |
Plus | $70 | Per month |
Professional | $159 | Per month |
Enterprise | $279 | Per month |
$9 | Per year |
Overall rating | 85% |
Support Rating | 92% |
Setup Rating | 85% |
Price Plan | Price | Price Plan Duration |
Basic | $15 | Per month |
Plus | $49 | |
Professional | $99 | |
Enterprise | Request Pricing | |
Overall rating | 89% |
Support Rating | 92% |
Setup Rating | 89% |
Price Plan | Price | Price Plan Duration |
Silver | $0 | Per month |
Gold | $29 | Per month |
Platinum | $99 | Per month |
$299 | Per month |
Overall rating | 87% |
Support Rating | 92% |
Setup Rating | 87% |
Price Plan | Price | Price Plan Duration |
Free | ₹0 | Per month |
Essentials | ₹770 | Per month |
Standard | ₹1155 | Per month |
Premium | ₹23 | Per month |
000 |
Overall rating | 89% |
Support Rating | 92% |
Setup Rating | 89% |
Price Plan | Price | Price Plan Duration |
For < 5 | $0 | Per month |
000 subscribers | $15 | Per month |
For 5 | $30 | Per month |
000 - 9 | ||
999 Subscribers | unknown | |
For 10 | unknown | |
000 - 14 | unknown | |
999 subscribers | unknown | |
For 15 | unknown | |
000+ subscribers | unknown | |
Expert Service Additions | unknown | |
unknown |
Overall rating | 91% |
Support Rating | 92% |
Setup Rating | 91% |
Price Plan | Price | Price Plan Duration |
Free | $0 | Per month |
Standard | $16 | Per year |
Pro | $99 | Per year |
Enterprise | Request Pricing | Per year |
$0 | Request Pricing |
Overall rating | 88% |
Support Rating | 92% |
Setup Rating | 88% |
Price Plan | Price | Price Plan Duration |
High Volume | $19 | Per month |
Basic | $15 | Per month |
Pro | ||
unknown |
Overall rating | 87% |
Support Rating | 92% |
Setup Rating | 87% |
Price Plan | Price | Price Plan Duration |
Marketing Hub Free | Free | Per month |
Marketing Hub Starter | $50 | Per month |
Marketing Hub Professional | $890 | Per month |
Marketing Hub Enterprise | $3200 | Per month |
Free | Per year |
Overall rating | 96% |
Support Rating | 92% |
Setup Rating | 96% |
Price Plan | Price | Price Plan Duration |
Exponea Core | Request Pricing | |
Omni‑Channel Orchestration | ||
Web Optimization Platform | unknown | |
Product Recommendations | unknown | |
Predictions | unknown | |
unknown |
Overall rating | 95% |
Support Rating | 92% |
Setup Rating | 95% |
Price Plan | Price | Price Plan Duration |
Free | $1.99 | Per month |
$5 | Per month |
Overall rating | 88% |
Support Rating | 92% |
Setup Rating | 88% |
Price Plan | Price | Price Plan Duration |
HubSpotMarketing Hub Free | Get a Demo | |
Act-OnProfessional | ||
Mailchimp All-in-One Marketing PlatformFree | unknown | |
unknown |
One of the most successful email marketing platforms in Germany is called MailChimp. Better click-through rates, unsubscription rates, and open rates are three of MailChimp's other features available to German business owners that contribute to the platform's widespread appeal in Germany. The fact that Mailchimp offers free plans in Germany is one of the reasons email marketers favour using the Mailchip email marketing software platform in Germany.
MailChimp is used for email marketing by 64 percent of German small businesses. The free plan offered by the company enables German business owners to send approximately 10,000 emails per month. If you go with the paid plan, German business owners have the ability to save up to 2000 contacts.
AWeber is an email marketing software platform in Germany that is both affordable and dependable. An intelligent email designer in Germany will gather logos, photos, brand colours, and information from various websites and social media platforms in order to create email templates that are ready to send to German and international customers.
German users need to pay if you want to take advantage of all of Awebers email marketing features. The price of membership goes up in direct proportion to the total amount of registered German subscibers. AWeber is available at no cost to German users who have fewer than 500 subscribers on their mailing list.
Sendinblue is a reliable all-in-one platform for email marketing in Germany that meets all of your needs. Helping German customers is the primary focus of the company's activities. Sendinblue's capabilities for German email marketers include Facebook, Chat, CRM, SMS, Email, and even more, but these are just some of the highlights.
German marketers have the ability to automate a variety of functions, including chat, CRM, inbox, and SMS marketing. As a direct consequence of this, you will have an easier time writing persuasive emails. Sendinblue is able to automate the process of acquiring customers on your behalf.
Email marketers in Germany who want to send up to 300 messages per day can immediately sign up for a free plan that offers this capacity. More than 60 responsive email templates are available to German users through Sendinblue's services.
The process of sending action-triggered emails in Germany to your email list is what's referred to as email automation. The event that sets off the action can be anything at all, such as a birthday, a seasonal greeting, or even automated blog updates. It reduces the amount of manual labour involved in maintaining contact with your German and international customers and helps to cultivate new leads.
In this article, we take a look at some of the most effective email marketing automation software available to companies in Germany and discuss how German marketers can use these tools to enhance your online presence and generate more sales over the course of time.
Keeping in mind that the automation of email in Germany makes marketing more personalised, and therefore more effective and relevant in the modern world.
HubSpot is widely regarded as one of the best tools for email marketing automation in Germany across a variety of domains and applications, including the standardisation of automated workflows for German email marketing software.
Free to use for German small businesses, HubSpot's customer relationship management (CRM), email marketing automation, and landing page builder all come standard. HubSpot, the world's first all-in-one CRM (Customer Relationship Management) platform, was established in 2004.
The email marketing software company HubSpot price per month in Germany begins at $50 and includes up to 1,000 contacts for a single email marketing campaign.
OptinMonster is an email automation tool in Germany that will assist you in constructing email lists for your commercial websites that have a high rate of conversion in Germany. Using OptinMonster's advanced email-handwriting software and built-from-source database, it only takes a few minutes for German email marketers to generate basic email forms for use on landing pages in Germany.
It gives German marketers the ability to categorise leads and customers based on their past behaviours and then direct those individuals straight into the automated marketing campaigns in Germany. OptinMoster's basic plan can be purchased for $19 per month (billed annually) in Germany, while the Pro plan can be purchased for $59 per month (also billed annually). There are also several discounts available to German users who opt for pre-payment.
With prices beginning at just $9.99 for a 30-word email, ActiveCampaign is one of the best tools available to German marketers that can be purchased in the modern era.
ActiveCampaign is a customer relationship management (CRM) in Germany as well as an email marketing and automation tool. There is also an option for a free trial period of 14 days which German business owners can take advantage of, and it is currently utilised by over 75,000 organisations located all over in Germany and the rest of the world. With prices beginning at just $9 per month in Germany, this solution is within the price range of virtually all startups and small businesses.
LeadSquared helps German email marketers to streamline the contact scoring processes by simply automating and combining sales activities for increased efficiency in Germany. This results in increased effectiveness for email marketing campaigns in Germany. As a consequence of this, it enables businesses to convert a greater number of leads into German customers through the use of intelligent lead generation and conversion processes.
Plans for email marketing automation offered by LeadSquared in Germany begin at $150 per month (with annual billing) and can cost as much as $400 per month for more complex workflows.
in Germany Over 350,000 users are currently taking advantage of the marketing automation service provided by GetResponse.
GetResponse's email marketing platform in Germany has prices that start as low as $15 per month, and this plan includes 1,000 contact lists.
ConstantContact offers German marketers the ability to send more than 200 million automated emails which are dispatched each and every day in Germany and the rest of the world. One of the pioneers in the field of email marketing automation in Germany, Constant Contact was founded in 1998. Because the business communicates with potential German and international customers on a daily basis at a rate of over 200 million messages, it may have the most engaged customer base of any company in in Germany and the rest of the world.
ConstantContact isn't quite as innovative as some of the other email marketing software in Germany; however, if you're just looking for basic email marketing in Germany, it's a really cheaper option for German marketers to consider.
Ontraport is an excellent choice for German start-ups and small businesses in Germany that require a straightforward business automation software and that make use of tools such as customer relationship management (CRM), email marketing automation, and reporting. In addition to this, Ontraport has undergone a number of feature updates, and it also boasts a fantastic German and international community.
Depending on the number of registered users, the monthly cost of the service in Germany can be either $99 or $79 for 1,000 contacts.
The requirements for enterprise email marketing software in Germany are typically more stringent than those for other tools. We examine the top five email marketing automation platforms in Germany that are suitable for use by German enterprise businesses. In this section, we will explain the reasons why these German providers continue to be among the best, as well as the reasons why you should select the enterprise email marketing software provider in Germany that is most suitable for you.
Enterprise is a term used in the software as a service (SaaS) industry in Germany to describe a large company that may have hundreds of employees and is able to process thousands of leads in Germany and internationally. German business owners need a system that the entirety of your sales and marketing team can use without any issues. German business owners will also need a platform that gives you the ability to manage a large number of German potential customers and leads in Germany.
One of the top three most popular email-based marketing platforms in in Germany and globally is ActiveCampaign.
Email marketing platform ActiveCampaign in Germany is one of the few that offers CRM integration in addition to email marketing, making it a desirable choice for German businesses. Over the past few years, they have made significant improvements to the functionality of their German reporting and attribution tools, as well as their level of integration with common enterprise CRMs like Salesforce in Germany.
The team at ActiveCampaign excels above and beyond the competition in terms of security, deliverability, and compliance in Germany. German marketers won't need days of training, expensive consultants, or any of that other nonsense because their product is easy to use.
In the field of enterprise marketing and CRM software in Germany, HubSpot is among the most well-known and widely used solutions available to German email marketers. It would be to German email marketers advantage to track down a single solution in Germany that covers analytics, automation, and CRM and offers more features.
ActiveCampaign provides access to approximately 90 percent of the core features offered by HubSpot in Germany at a cost of approximately $250, while a few additional tools can be purchased for a total of $99 in Germany. There is a high probability that the cost per month for an enterprise organisation will be at least $2,400 per month to German users.
This convenience comes at a cost to German business owners.
HubSpot in Germany is actually comprised of four products that cooperate with one another: a free CRM, a Marketing Hub, a Sales Hub, and a Service Hub. HubSpot is designed to be an all in one solution for German business owners looking to scale.
Marketing via email in Germany is one of the most accessible and cost-effective forms of marketing currently available. Be careful in your selection, and go for a tool in Germany that's not too expensive but has a tonne of useful features and is simple to operate. Before committing to a particular product in Germany, you can test out the majority of German email marketing solutions for free.
It is essential to decide on an email marketing software in in Germany that will contribute to the growth of your German company.
Certain software products for email marketing in Germany go far beyond the capabilities of standard German email marketing tools.
Email marketing in Germany is a fantastic instrument that can help you establish the identity of your brand. Putting an emphasis on the German customer and providing outstanding service to them is the simplest way to accomplish this goal in Germany. However, keep in mind that although the majority of the services may appear to have reasonable prices at first, the costs may quickly escalate to unaffordable levels for German business owners.
When executed properly, email marketing in Germany can be an extremely useful instrument for German companies. There are many advantages to using email marketing in Germany, and these advantages apply regardless of the kind of business you run in Germany and internationally.
You don't have to make email marketing in Germany all about making sales; instead, you can use it to cultivate strong relationships with the German people who buy from you. Email in Germany is often thought of as a form of communication that is simultaneously more personal and more professional than other modes of contact in Germany, such as phone calls or texts.
It is more likely that you will see a German higher conversion rate if you send out emails that provide specifics regarding special offers or promotions in Germany. This is due to the fact that German people who receive your email marketing in Germany are individuals who already have an interest in the products or services that you offer.
Email marketing is a platform that allows for open communication in Germany; German marketers can send emails to everyone on your mailing list, and there are no restrictions in Germany on the number of times those emails can be viewed or how far they can spread. When it comes to email marketing in Germany, there are no such rules to follow, in contrast to platforms such as social media, which are limited by complex algorithms.
Your German and international audience can easily be kept abreast of any new products or services that you are developing in Germany, and you can also provide them with regular updates on your progress.
This could take the form of a confirmation email containing login information in Germany or a request to click on a link in order to confirm certain details.
Transactional emails in Germany are those that are sent for the most common purpose of verifying whether or not an order has been placed or whether or not there has been a change to the delivery date.
Email marketing can take the form of sponsorship marketing in Germany, which is a type of email marketing in which one company pays another company in Germany to promote their marketing campaign or newsletter by including information about the sponsoring company. When you are trying to entice a new German audience to visit the website of your company or the social media accounts it maintains, you can employ this method of marketing in Germany.
Emails that are sent to prospective German customers by sales teams in Germany in an effort to engage those customers and close a deal are known as leads.
For instance, this could be an automated message sent by an e-commerce company in Germany to a customer who has been browsing but has abandoned items in their basket, or it could be an introductory email sent to a new German contact who has expressed interest in doing business with the company.
When a customer stops responding to other types of email marketing in Germany, this can trigger a re-engagement email. This could be a sign that the German customer is more interested in engaging with the brand's products or services over the phone or on their own time rather than relying on third party channels in Germany. Relying on third party channels can be costly for German businesses.
Re-engagement emails are frequently used by German retailers and e-commerce websites to encourage customers in Germany to revisit their websites after an extended absence.
However, it is always best to choose the email marketing software in Germany that offers the best results. The majority of email marketing software in Germany will offer a rate of approximately 80-90 percent.
German business owners are able to personalise email layout and appearance, and send the appropriate message to the appropriate person thanks to the wide variety of pre-made designs and email templates that are available to German marketers on email marketing software platforms in Germany.
If you use an email marketing software platform in Germany that provides in-depth analytics and reports, German marketers will have the ability to see exactly how successfully their marketing campaigns are being executed in Germany and the rest of the world.
With email list segmentation in Germany, German marketers have the opportunity to divide German and international clients into a variety of distinct categories according to the behaviours, interests, and other fields that can be customised.
Email marketing software in Germany enables businesses to divide their customers into different lists. It is possible to improve open and click rates by customising content specifically for different stages of the sales funnel, which ultimately leads to an increase in sales and revenue for your German business.
There is an abundance of totally free email marketing software in Germany that is available for use by small German businesses. There are even some that will let you have an unlimited number of email addresses under their service in Germany. Nevertheless, it is essential to make certain that the email marketing software platform in Germany provides all of the features that your company requires and that there are no additional costs involved to the German business owner.
Whether or not your email is sent during the appropriate time of the day in Germany can have an effect on whether or not it is read by the German and international customers who receive it. Some German businesses will run special promotions in for their customers' birthdays or other significant events in their lives in Germany.
The price of software for email marketing in Germany will vary significantly from platform to platform. Certain German email marketing software platforms make certain add-ons available, for which German users must pay an additional fee. The vast majority of email marketing software in Germany provide different pricing tiers, and your selection should be based on either the number of contacts currently stored in the database or the number of emails you intend to send in Germany.
The vast majority of email marketing software in Germany provide free trials, allowing German businesses to test out the service before committing to paying for it in Germany. In this category are companies such as Mailchimp, Constant Contact, and Sendinblue all offer limited free tiers in Germany.
There are laws around privacy and data protection in Germany. When using email marketing software in Germany make sure that your German and international marketing list is opt in. There may be possible fines of blacklisting of your domains if you abuse your email marketing software in Germany.
Make sure that the sender name and email address you use accurately represent your German business. This will increase the likelihood that emails will reach their inbox in Germany.
Email marketing software systems in Germany improve productivity, streamline your German and international sales cycle, and offer additional product services to make your German customers even happier.
Sendinblue Premium is the best Email Marketing Marketing automation solution by overall rating based on price, support and feature set.
Sendinblue Premium is the cheapest Email Marketing Marketing automation solution, price plans start at $0 and goes all the way up too $65 depending on the plan.
Some Email Marketing Marketing automation providers offer free plans, but its best to go with a provider that 100% is able to fulfill your needs rather than go cheap. Especially for your German business.
The most popular Email Marketing Marketing automation solutions are Sendinblue Premium, ActiveCampaign, GetResponse, Autopilot. This is measured by number of active users and overall rating.
Read our detailed marketing automation reviews below.
If you feel some of the above marketing automation solutions are not quiet what you are looking for or perhaps you would just like to see some alternatives. See our highly rated list of marketing automation below.
You can read some of our Marketing automation side by side vs page comparisons.
From us to your inbox weekly.