The Nordic consumer is mature in e-commerce, and international players in the Nordic zone enjoying strong prospects for achievement. End-users in Europe and around the world are highly technologically knowledgeable and skilled consumers in the country, like Norway. Manufacturers, distribution companies and retailers who envisage selling over the Internet are able to communicate with consumers more effectively, but also have to address issues relating to compliance, delivery, tariffs, VAT, and EU rules.
Norway is one of the most cross-border shopping countries in Europe, and Norway is usually very accessible to foreign websites. The EU Directive on Electronic Trade (2000/31/EC) lays down EU online laws. It allows suppliers to comply with laws in the country of origin (country of origin). Online services must comply with customer protection laws, such as information on their websites, on their contact details, and simple identification of ads and spam protection. The Directive also grants liability exemptions for intermediaries who send illicit material to third persons and host content unknowingly.
Online Mobile shopping is becoming a trend and in many segments, omnichannel is also a strong technique. The payment side is quickly gaining momentum and market share with local payment choice VIPPS. Customers' data-driven emphasis and deep synergy relationships seem to be a strengthening tactic for a projected entrance into Amazon in 2020 or 2022.
From 1 April 2020, Internet shops in Norway which sell goods to consumers are obliged to collect and pay VAT (Value Added Tax). Companies do not have to be present in Norway and can register through the VOEC (VAT on e-commerce program). A VOEC number to be added to the parcel is assigned to the U.S. Company. Where submissive goods are exempted from customs clearance and the buyer is arrived at equal terms with European competitor at unpredictable handling costs for processing without delay. This deal helps to make the playing field more effective. Norway is the first European country to introduce a scheme for charging VAT on low-cost goods from international online suppliers, and the EU will apply the same system on 1 July 2022.
In Norway and across Europe, a variety of service providers are available to support suppliers and markets with any part of their e-commerce industry in Norway. From the perspective of logistics, e-commerce is mostly a matter of volume and size. Individual packets shipped from the United States cannot compete in Europe, depending on the commodity, due to prohibitive shipping costs and shipping time.
This is particularly true for parcels of low value. some service providers are specialized in the hosting, handling, and performance of shipping services for small, non-EU enterprises in Europe, particularly in the Netherlands. However, this kind of operation usually involves a fixed expense, and US vendors do not consider the first parcel to be profitable.
U.S. businesses providing products and services to Norway online must comply with the European General Data Protection Regulation (GDPR). The EU Privacy Act, which was implemented on 25 May 2018, provides for the collection and use of personal and EU people and residents records on purchases on (non-EU) US web pages. The GDPR has an extensive variety and is widely defined. 'Personal data' means any person's identification and identification data such as name, email address, tax identification number, online identifier, etc. Data processing comprises activities such as data collection, logging, storage, and transfer.
Based on PostNord info, Norway's e-commerce value in 2018 stood at EUR 4.92 billion. Clothing and shoes make up Norway's most common group of products 36%. followed by consumer electronics and media (25%), sports & recreation (14%), health & beauty, furniture, and food (all of them 10%), baby and toys 6%
Norway has a very large proportion of users online. Statistics from Norway suggest that the share of the population between the ages of 16 and 79 who used the web in 2018 was 96%. In the same study, 31% used the Internet to sell products or services while 41% purchased films or music online, 45% ordered clothing and goods for sports, and 61% purchase travel and holiday accommodation.
The average amount spent online in 2018 was estimated at EUR 210. The annual sum is equivalent to EUR 2.522. And 92% of the population between 16 and 79 years of age is using a smartphone according to statistics from Norway. 53% of the customers in Norway want to pay by credit card for the goods purchased online, led by 15% who prefer bank transfers, 14% who choose to make payments through invoices, and 13% who choose to pay through micropayment.
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