Sell Online Australia Table of Contents
The internet gives everyone an equal opportunity to start a business. And once you have your device and access to the internet, you can easily start and scale up your business online. But before starting your business online, you have to take the right direction depending on the country you want to target.
So, in this post, we will be discussing things you need to know before starting your online business in Australia.
There are a lot of opportunities for merchants that want to start their online business in Australia. However, here is useful data that will help you to make the best decision when it comes to starting an online business in the country.
The country has a population of 25.6 million people and about 20.6 million of these people have access to the internet. The spoken language in the country is English. Their top-level domain is '.au' and the calling code is +61.
The country has a highly developed mixed economy; the country's GDP is 1.7 trillion, and PPP of 1.6 trillion, with 6.1% GDP growth.
Top products in Australia's online space include clothes, shoes, food & beverages, leisure, and entertainment. As an entrepreneur or a business owner, you have to choose from this top-selling product if you want to sell online Australia.
If you want to sell online Australia, first you have to use the payment gateway that is secured and mostly used in the country. This way, your Australian customers can make payments on your site with ease.
Note that this is important if you want your online business to grow in the country. However, here is the list of payment gateway that is popular in the country, credit/debit card, digital banking through the bank's site. You have to use numerous payment methods if you want your business to grow, some buyers can abandon their cart at the checkout section if they can’t find their preferred payment method.
Remember that this is the most sensitive part, so use a payment gateway that is secured so as to secure your sensitive information and that of your customers.
If you want to sell online Australia, you must have a website, even if you want to sell your product on popular marketplaces in the country. This will give your business a professional touch, with a website; you’ll have control over your online shop and also personalize your site to meet your standard.
The high number of mobile users is higher than that of desktop users so when creating a website for your business, make sure your website is mobile-friendly.
The next step after creating a website is to take care of the SEO part, this includes technical SEO, on-page, off-page, and local SEO. If you get things right at this stage, you will easily generate organic traffic to your site. So, this is one aspect of your website you wouldn’t want to skip if you actually want to sell online Australia.
Marketing is another part you have to channel your resources to if you want to grow your business in the country. This marketing strategy plays important role in the growth of your business online and there are various platforms where you can promote your business in Australia. So, once you decide to start your online business in Australia, make sure you have a marketing budget.
When marketing your product online in Australia, use different marketing methods just so you can reach your target audience.
For social media marketing, start by carrying out research about your audience and the social media they use the most, there are a lot of resources to help you with that. With this knowledge, you'll know where to start with your social media marketing approach.
For email marketing, start with this marketing approach from the get-go, this marketing method requires little resources and can generate 4 times the money spent on it.
The eCommerce world in Australia is in the advanced stage; hence, you have to use an effective shipping method to send products to buyers. The rule here is to make sure you use the service of a trusted shipping company in Australia to send goods to your customers.
To ensure a smooth buying experience for your Australian customers, add up and display the local taxes and duties.
Scroll down to read our indepth Ecommerce Platforms Australia guide. What you should know, Ecommerce Platforms Australia features, price plans and support. Pros and Cons of Ecommerce Platforms Australia as a ecommerce, everything is explained below.
Shopify is a software company that specialises in ecommerce software for small to enterprise level businesses.
Shopify is listed as the best ecommerce software related to Ecommerce Platforms Australia. Shopify was founded in 2006 in Ottawa, Canada and currently has over 6,124 employees registered on Linkedin.