Website Design For Small Business Table of Contents
Creating a website is a tedious task and most business owners find it difficult to describe what they need in a website to a web designer. However, this post will guide you so you can give out the right information to your site builders.
This post is great for business owners irrespective of their business type and size. So, let’s get into it.
When you think about a website design for small businesses, the first part you have to focus on is navigation. A lot of web users like an easy-to-navigate website. if your site is not easy to navigate, you’ll be losing customers to your competitor.
If you want to design a website for a small business, you have to tailor the site to suit the business purpose. For example, a website designed for a marketing company should not be the same as a site designed for selling skincare products.
So, when you think about website design for small businesses, devise a different approach for creating your site. Also, channel your resources on creating a nice user experience site instead of just the aesthetic design. If you want to sell products with your website, design the site to have eCommerce features that enable you to sell your product online.
This is the part where most small business owners makes mistake. When you are designing a website for your business, make sure you have your contact information, and the information should include physical address if you have any, your business name, etc.
These details not only allow your customers to reach out to you easily but also let them see your business as a legitimate business.
Use the about us page to tell your company’s story; this story helps your customers to relate to your business. Most business owners are not giving out enough information about their business on the about us page which is a huge mistake. When you think of website design for small businesses, the about us page should be treated properly because you'll want your website to look professional and attract the right customers/clients to your site.
An on-site blog is a useful tool for growing your business online. You can use it to engage your customers, give out useful information to educate them about a product or service your offer and always educate them about new products and topics in your industry.
Basically, it is a great marketing tool for your brand and it can be used for SEO purposes. Create SEO content and optimize it to rank high on Google and other search engines.
Social proof is a kind of testimony from your previous customer or client about your product and/or service. Social proof helps to do the marketing job for you, as potential customers will be easily convinced about purchasing from you if you have social proof.
Scroll down to read our indepth Website Design Platforms guide. What you should know, Website Design Platforms features, price plans and support. Pros and Cons of Website Design Platforms as a ecommerce, everything is explained below.
Shopify is a software company that specialises in ecommerce software for small to enterprise level businesses.
Shopify is listed as the best ecommerce software related to Website Design Platforms. Shopify was founded in 2006 in Ottawa, Canada and currently has over 6,124 employees registered on Linkedin.